How to Brand a Paperless Employment Software Product

Gregg Dourgarian, Publisher

Gregg wrote the first TempWorks software as a teenager in 1975 with his staffing pioneer father who founded Manpower's technical and payroll operations.

Gregg also built an airline software company. Its product, Supertrace, helps keep airline reservation systems running smoothly worldwide.

• » Read all of Gregg Dourgarian's Posts

Paul Phipps, Editor

Paul has worked in the staffing industry since 2004. From designing websites to managing IT departments to branding, marketing and SEO, Paul has had his hands in just about every aspect of the staffing industry.

• » Read all of Paul Phipps Posts

Contributors

David Gee spent 18 years as a TV news anchor, reporter and magazine editor. He now is a business communications consultant and regular contributor to Staffing Talk.

• » Read all of David Gee's Posts

Gretchen has been working in the newspaper industry for most of her adult life and is the winner of the 2009 Associated Press Community Service Award and the 2010 Associated Press Exposition Award. She received her English degree from Ohio State University in 2005, and resides in Athens, Ohio.

• » Read all of Gretchen Gregory's Posts

Vanessa Bostwick is a former corporate recruiter and online recruiting blogger for several well-known blogs. She received her English Writing degree from Loyola University in 2003 and resides in Winston-Salem, North Carolina.

• » Read all of Vanessa Bostwick's Posts

Tor Dahl is the Founder, President and CEO of Tor Dahl & Associates. He is an economist, consultant, and associate professor in public health at the University of Minnesota. A Fulbright Scholar in Economics, Professor Dahl has published works on health care, economics, management, productivity, and behavioral change. He has served as a consultant to a number of corporations, U.S. governmental departments, foreign governments, and universities.

• » Read all of Tor Dahl's Posts

Kyle Lagunas is the HR Analyst at Software Advice. On the surface, it's his job to contribute to the ongoing conversation on all things HR. Beyond that, he makes sure his audience is keeping up with important trends and hot topics in the industry. Focused on offering a fresh take on points of interest in his market, he's not your typical HR guy.

• » Read all of Kyle Lagunas Posts

Margaret Steen is a freelance writer, editor and writing instructor in Los Altos, Calif. She is a former business reporter for the San Jose Mercury News and writes frequently about business and management.

• » Read all of Margaret Steen's Posts

After studying journalism at University of Oregon, Jeff covered the staffing industry for thirteen years, serving as managing editor at Staffing Industry Analysts’ SI Review for most of that time.

• » Read all of Jeff Reeder's Posts