Staffing Talk » Advice » Couple Problems With Accenture’s Tiger Ads

Couple Problems With Accenture’s Tiger Ads

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September 23, 2008

Couple Problems With Accentures Tiger Ads

  1. Misplaced emphasis on power. You drive for show, putt for dough. Business success comes not from bravado but from execution on details.
  2. Graphically dyslexic image. Power? The oblique muscles contribute to control, not power as the image indicates. Leverage? Leverage does not come from the follow-through. The follow-through in a golf swing does contribute to a crucial business factor … you guessed it … follow-through.

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