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The Niche Market Fallacy

By Temp Works  —    April 13, 2011  

TempWorks Blog

A common fallacy in the staffing business is that pursuing new market niches will increase your company's market valuation. I'm not sure where the fallacy originated, …

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CEO/founder of Aida Creative. Founder, Chairman and Owner of Tempworks Software, Inc. Author of Supertrace, an airline software system used worldwide.

Editorial Contributor at Staffing Talk, Director of Marketing at @Work Personnel

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Assistant Editor, Staffing Talk


CEO at ATR International